Advent of Google Instant

A few days ago, Google introduced Google Instant to the search world. In essence, Google Instant’s purpose is to decrease search time for searchers, make accurate predictions and and procure results instantly. For example, when I type the letter “T” in my search bar, search results show up instantly for “Target.” When I add the letter “I” to the “T,” results come up for “Time.” Google Instant is also localized - meaning if you hit “W,” the SERP would have weather reports for your city. Pretty cool stuff if you ask me. ...

September 12, 2010 · Christopher Yee

Domain Change and Duplicate Content

Before I begin my post I would like to say - I FINALLY RANKED #1 (2, 3 and 4) ON GOOGLE FOR “SEO CHRISTOPHER YEE” !!!!!!!!! Although #1 goes to my LinkedIn profile, it doesn’t bother me at all because I know that it’s ME and not some other dude. This is one small step for Chris and one giant leap for Christopher Yee! SEO Christopher Yee With that out of the way I can now focus on the blog post. ...

September 7, 2010 · Christopher Yee

Job Obtained: SEO Analyst Intern

Today marks the completion of my second week on the job! And by job I mean as an SEO Analyst Intern at CafePress. My previous post, Job Obtained: Link Builder Intern, stated that I’m a Link Builder. However, that’s incorrect because link building is actually INCLUDED in my duties as an SEO Analyst. But to tell you the truth, I do WAYYY more than that (I’m not complainin’ of course!) and you’ll find a short list below. ...

September 4, 2010 · Christopher Yee

Job Obtained: Link Builder Intern

I’ve done it! After a couple of months of phone and on-site interviews, I’ve finally obtained a job in the field of search engine optimization! Last month I completed my first SEM/PPC job interview with a web marketing company down in Southern California. Unfortunately, that fell through because I assume relocation was their biggest issue. I had another phone/on-site interview with a PPC company in Emeryville but I didn’t get THAT position because I bombed the interview…..and by bombed I mean I was paralyzed when the interviewer asked me questions I never even expected. The only thing going through my mind at that time was, “I thought this was an entry level position?!” ...

August 24, 2010 · Christopher Yee

Top 5 Important SEO Fixes

For the past couple of weeks I completed a whole slew of phone and on-site interviews with potential employers who wanted to hire me as an entry-level SEO/SEM Analyst. A recurring question amongst my interviewers was, “what do you think are the most important factors to look at for search engine optimization?” With that in mind, you will find below what I consider to be the Top 5 Important SEO Fixes that anyone with a website can work on immediately. ...

August 5, 2010 · Christopher Yee

Search Engine Algorithm Mystery, Part 1

I appear to have stumbled across a search engine algorithm mystery when it comes to getting my pages ranked. In a matter of three days I was whomped (is that a word?) off the charts by Google for lord knows what factor. In spite of this, I gained rank elsewhere on their SERPs. Every search engine has their own unique crawl rate and algorithm but I didn’t realize there was such a BIG difference between the three major search engines (Google, Yahoo!, Bing) until I discovered the following: ...

July 30, 2010 · Christopher Yee

PPC Job Interview, Part 2

Approximately two weeks ago I completed my telephone interview with a search engine marketing company for the position of Pay-Per-Click (PPC) Specialist. You can read the first part of my series at SEM/PPC Job Interview, Part 1 to get yourself up to speed. A few days after my initial phone interview, I was notified via e-mail that I had advanced to the next part of the hiring process and they required me to pass yet another telephone job interview with the VP of Marketing. Scary! Why? Because I don’t know the first thing about marketing principles and theories. It’s all quantum astrophysics to me! I was literally shaking in my pants for the entire week and did nothing but read all the marketing 101 guides I could find online. ...

July 26, 2010 · Christopher Yee

SEO Website Analysis - Wayfare Tavern

Today, SEO Christopher Yee begins a new initiative - FREE SEO Website Analysis ! I will be combing the world wide web every few days to offer FREE search engine optimization website reviews. The goal of this? To put my new-found knowledge to the test while offering pro bono SEO services to website owners. What have they got to lose, right? It’s a win-win situation for everyone! Our first lucky winner for this free site review is Wayfare Tavern! Located in the heart of San Francisco’s Financial District, Wayfare Tavern is owned and operated by Chef Tyler Florence. The restaurant features authentic American cuisine inspired by dishes from the 20th century. Anyways, on with the website review! ...

July 20, 2010 · Christopher Yee